Business advice is a lot like real life advice. It’s mostly truths we already accept. Sometimes there are new spins on old yarns, but mostly ‘there is nothing new under the sun.’ (See what I did there?)
Reading blogs, books, aphorisms, and anecdotes feels great and is certainly a good idea, but it’s important to keep a level head about it all. So here’s some rules to remember:
- All the reading in the world won’t make you a better person.
- However, doing something without knowing it’s history or basic concepts will doom you to fail
So what’s an aspiring doer to do? Both. A writer who never observes will only write badly and a writer who never writes, well, isn’t a writer now is he?